To support innovation and enhance smart mobility solutions
Boubyan signs a strategic partnership agreement with the Kuwaiti eFly app
Exclusive discounts and benefits for customers on eFly rental services
Faisal Al-Khader: We are moving with eFly toward a more sustainable and innovative future
Faisal Al-Qahtani: Cooperation with Boubyan opens new horizons for expansion and the development of the smart mobility experience
In a new step reflecting its continued commitment to supporting innovation and entrepreneurship in Kuwait, Boubyan Bank announced the signing of a strategic partnership agreement with the eFly app, the first leading Kuwaiti platform providing smart electric scooter and bicycle rental services. Within a short period, the platform has succeeded in offering a practical and effective model for sustainable transportation across various areas of Kuwait.
The agreement was signed during a special meeting attended by the Executive Manager of Corporate Communications and Relations at Boubyan Bank, Waleed Al-Saqabi, and the founder of the eFly app, Faisal Al-Qahtani, along with a number of officials from both sides.
This partnership comes amid a growing trend toward seeking flexible, environmentally friendly, and safe transportation solutions that align with sustainability goals, help reduce congestion, and decrease reliance on private vehicles. Electric scooters and bicycles have become a practical and smart option for short distances, giving users the freedom to move quickly and easily in areas that are difficult to access by cars.
On this occasion, the Assistant Manager in the Corporate Communications and Relations Department at Boubyan Bank, Faisal Al-Khader, said:
"This partnership represents a strategic step that reflects our belief in the importance of supporting young Kuwaiti talents and innovative initiatives that aim to create real change in society. This is embodied by eFly as a promising model that combines innovation with environmentally friendly technologies, aligning with the bank’s direction toward building a more sustainable future."
He added that this agreement extends Boubyan’s vision of building an integrated digital ecosystem that supports a new mobility culture based on flexibility and reliance on smart transportation methods that reduce the carbon footprint and enhance daily quality of life. This confirms the bank’s commitment to social responsibility and supporting more young talents to provide solutions aligned with environmental and digital trends and contribute to more efficient innovative solutions.
He continued:
"Boubyan is clearly working to be an influential partner in community development and a supporter of initiatives that offer new and advanced solutions capable of making a real and tangible impact. This is reflected in the partnership with eFly, as it now provides practical solutions that enhance movement and mobility for individuals within tourist destinations and key areas in Kuwait, in addition to facilitating students’ mobility within universities."
Exclusive benefits and discounts for customers
In this context, Al-Khader said:
"At Boubyan, we are keen to provide an exceptional experience, especially during various events and outdoor activities organized by the bank. Accordingly, we offer our customers free use of scooters and bicycles during these events to facilitate their movement and help them reach event locations بسهولة وسرعة. In addition, we have provided them with exclusive discounts and benefits that allow them to take advantage of eFly’s solutions in a way that matches a modern and evolving lifestyle."
eFly: A promising Kuwaiti model
For his part, the founder of the eFly app, Faisal Al-Qahtani, expressed his pride in this partnership, saying:
"We are proud to sign this agreement with Boubyan Bank, one of the most prominent institutions supporting entrepreneurship in Kuwait. This cooperation carries both social and environmental dimensions and gives us the ability to enhance our services and develop the smart mobility experience to meet users’ needs, especially young people seeking flexible, fast, and eco-friendly solutions."
He explained that the mobility solutions provided by eFly are among the tools of positive change in society and contribute to achieving their vision of making smart mobility an accessible option for everyone in Kuwait. These solutions help reduce reliance on traditional vehicles and their emissions, in line with global trends toward adopting environmentally friendly transportation methods. They also support a culture of fast mobility and provide users with an enjoyable and dynamic experience when moving in open spaces.
He added:
"We have expanded our presence to include many internal tourist destinations and well-known vital areas, in addition to universities, with the aim of providing a smart experience that serves various user needs, whether for study or leisure. Through this step, we aim to offer solutions that reduce the burden of car transportation in such crowded areas."